Samartitans was started 1st in the UK as a organization aimed to prevent suicide, and to provide 24 hours emotional support for those in need of help. The organization was set up in Singapore in 1969. Samaritans Singapore focus is to prepare professionals and members of the public to be more aware of the situation of the problem, warning signs by people in distress and ways to help them.

The Web presence of the Samaritans Singapore web page is a flash driver web page with simple designs and animation, however, i do feel that the web design they have now is not suitable for people who are stressed and feeling suicidal, it might make them feel more anxious just by trying to look for the information they need to help themselves. The website is more towards creating awareness to volunteers and people who are interested in helping people in crisis, rather than helping the distressed people themselves.

This website doesn’t have any social media tools, they have no real picture, only some sketch animation.

I would propose to create a new prototype webpage for the Samaritans Singapore, something that people in distressed can feel calm when visiting this website, the use of relaxing colors green and blue would be the main colors, adding the contact information at every page in the website so that they can know how to get help even if they were directed directly to another page other than the homepage through a search engine. Addition of new media tools like, twitter, a microsite, facebook groups and youtube, using these social media tools to create more awareness in the community as well as information for people in distress themselves, posting small updates on current events and help on twitter, getting people from all over Singapore together in facebook, posting up pictures and videos of events and showing some tips. Microsite and youtube can be used to promote more about the Samaritans and even show stories of people that were saved from their depression, so that others can have a better understanding of their problems.

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